10+ years transforming complex workflows into intuitive experiences, specializing in POS, B2B SaaS, enterprise systems, and high-volume consumer platforms
I’m Olga, a Product Designer based in Amsterdam.
Over the years, I’ve worked on everything from e-commerce and onboarding flows to self-checkouts, driver apps, and public service platforms. If it needs to handle pressure, complexity, and real-world mess, but still feel simple to use — I’m in.
With a background in tech, a love for art, and a curiosity for how people really think and work, I design interfaces that are clear, focused, and easy to trust.
They look good, sure. But they also reduce stress, save time, and help businesses run smarter.
END-TO-END PRODUCT DESIGN ───
Billfold
Event Payment Ecosystem
Led end-to-end product and UX/UI design for a cashless payment ecosystem at a US startup, serving festivals and stadiums worldwide. Designed RFID wristband systems and POS interfaces that transformed chaotic cash transactions into seamless tap-to-pay experiences.
Impact: 20-60% increase in customer spending, 40% sales boost at major venues, now deployed worldwide.
ENTERPRISE UX DESIGN ───
Subway
Optimizing Internal Platforms for a global brand
Built two systems from zero: an engaging learning platform that makes employee training feel rewarding rather than overwhelming, and a comprehensive franchisee hub that guides restaurant owners through every step of opening their business with confidence and support.
Impact: 40% faster employee onboarding, 60% higher certification completion, significant reduction in franchisee support calls across all regions.
ENTERPRISE UX DESIGN ───
Gazelkin
Redesigning a Delivery Ecosystem
Replaced messy chat-based workflows and spreadsheet juggling with an integrated system spanning driver apps, dispatcher route tools, call center interfaces, and customer platforms. Turned everyday frustrations into smooth operations where drivers want to use the tools, dispatchers efficiently manage routes, and customers get reliable service.
Impact: 92% driver app adoption in 3 weeks, 40% faster order processing, 78% fewer delivery errors, 100% operator adoption on day one.
END-TO-END PRODUCT DESIGN ───
Dreamkas
Revolutionizing Retail with Touchscreen POS
Designed intuitive interfaces for cashiers and customers in low-tech environments, creating scalable systems that made digital checkout feel natural and trustworthy. Built solutions for both staffed and self-service checkouts that prioritized speed and clarity while establishing user confidence in new technology.
Impact: Deployed across major national retailers including Lenta, SPAR, and OBI, establishing trust in digital tools among users with limited tech exposure, with systems still in use years later.
UX RESEARCH & STRATEGY ───
Svale
Building Trust in Sustainable E-Commerce
Conducted full market and user research to understand how people choose non-toxic kitchen products in a market full of greenwashing. Analyzed competitors, interviewed target customers, and translated insights into product strategy that prioritizes trust and education over typical e-commerce approaches.
Results: Research revealed critical market challenges and user needs that shaped strategic business decisions about product viability and market positioning.
Is it a match?
If you’re looking for a designer who can turn ambiguity into structure, ideas into flows, and research into intuitive product experiences, let’s talk.
Feel free to reach out, I’m happy to share more about my projects or talk about how I can help your team.
Send me a message or email me directly at: hello@peppered.design